Free email marketing courses

Choose the right email marketing course for you
Develop valuable skills
Master in-demand email marketing skills, including copywriting for emails, email design best practices, and understanding open rates and click-through rates. Become proficient in email marketing tools and techniques, such as conversion optimization and email analytics.
Learn at your own pace
No strict schedules or deadlines! Any email marketing online course is entirely self-paced, allowing you to learn when it's convenient for you. Dive into advanced concepts like behavioral targeting and email lifecycle marketing at your own speed.
Train your employees
Invest in your team's development with our comprehensive email marketing training. A well-trained team will be able to effectively implement content strategy for emails and email list growth strategies.
Who should enroll?
Marketers
Become an in-demand specialist. Learn advanced strategies to optimize campaigns, analyze data for insights, and achieve your marketing goals. Discover personalization strategies and A/B testing emails to maximize your campaign performance.
Business owners
Drive business growth with effective email marketing. Learn how to acquire new customers, increase sales, and build a loyal following. Implement email automation and drip campaigns for lead nurturing and streamline your marketing efforts.
Individuals looking
to gain expertise
This course provides a solid foundation and valuable skills to boost your resume. Excel in list-building techniques, subscriber segmentation, creating email marketing funnels, and everything in between.
What you’ll learn in our email marketing courses?

Email marketing fundamentals
This module is specially designed for beginners and covers the email marketing basics you need to understand email marketing principles, from setting up your account to analyzing your campaign performance.
Mastering email deliverability 101
You’ll learn about deliverability optimization factors like sender reputation, authentication, and content to avoid spam filters.
Harnessing emails for customer re-engagement
The guide to Black Friday email marketing
Get an email marketing certificate

Meet the experts
Tom Sather is a seasoned professional with over 25 years of experience in the email industry, specializing in email deliverability. With a career that includes roles at deliverability companies Return Path and Validity, Tom is now leveraging his extensive knowledge and expertise as a consultant at Email Lookout, ensuring emails reach the inbox.
As a tried and true email deliverability expert, LB helps many of the world's most respected brands, and ESPs make the most of their email marketing investment — and on a mission to inspire email senders and vendors to deliver more value to more inboxes.
Being one of the top experts in the email marketing world, Tanel Rand has dedicated over a decade to mastering the intricacies of engaging audiences and enhancing campaign performances for companies that want their brands to be memorable for their clients. Being the marketing director of Smaily, his expertise has helped businesses craft dynamic content strategies and leverage data-driven insights to boost conversion rates and customer retention.